ISA

PHILADELPHIA AS DESIGN LAB

Fertile Ground, an exhibition conceived, designed and curated by ISA, brought together Philadelphia-based designers to showcase the special blend of grittiness, vacancy, history, and creative energy that makes the city a laboratory for architectural ideas. The Icebox gallery was divided into a grid, with a site mapped for each participating office. A large-scale projection surface featured cycling project images along with a strip of infographics representing data gathered from exhibition participants.